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Challenge
BP, a leading multinational oil and gas company, sought to innovate their sales team training with a focus on their renewable sector. They aimed to create a slick, well-edited, and informative training video that effectively communicated key information about their renewable initiatives. The challenge was to produce a video that was both engaging and educational, leveraging BP’s existing assets.
Solution
Shipyard Technologies in Ireland enlisted Rockshot to bring this vision to fruition. We crafted a compelling video asset by utilizing centralized BP assets, stock footage, custom motion graphics, and animation. Our team played a crucial role in shaping the script, ensuring that essential figures and terminology were presented in a captivating and digestible narrative. The final product was a seamless blend of visual appeal and informative content, tailored specifically for BP’s sales team.
Result
The training video was met with positive feedback from the client, fulfilling their need for an engaging and informative resource. The polished and well-structured presentation helped to effectively convey BP’s renewable sector initiatives, providing their sales team with a valuable training tool that supports their ongoing innovation efforts.